Financial Savvy in Later Life: Securing the Wall Street Journal Subscription Senior Discount

Published: September 19, 2023
Last updated: December 21, 2023

The Wall Street Journal does not offer a specific senior discount for subscriptions but offers a digital subscription for $4 per month, including access to their website and app.[1]

There is a 40% discount on WSJ print subscriptions.[2]

WSJ offers a 60% discount on six-month gift subscriptions.[2]

Seniors seeking the Wall Street Journal subscription can enjoy benefits without a specific senior discount. Renowned for quality journalism, WSJ offers a digital subscription for $4/month, including website and app access.[1] This option provides seniors comprehensive coverage of economy, business, and global affairs, ensuring they stay informed with insightful analysis.

Does The Wall Street Journal offer senior discounts?

Researching available discounts is important, especially for seniors looking to save money on their subscriptions. While some companies offer special discounts for older adults, it's essential to determine whether or not the Wall Street Journal (WSJ) provides any senior discounts.

Background on Wall Street Journal

The Wall Street Journal does not offer specific senior discounts on its subscriptions. However, they provide various promotional offers and deals that can benefit readers of all ages. The Wall Street Journal is offering a 40% discount on print subscriptions.[2] These promotions often include discounted rates or free trials for new subscribers.

Importance of researching available discounts

It's crucial to explore all available options. While there may not be a dedicated discount for seniors, there are other ways to save money on a subscription potentially:

  • Look out for promotional offers: The WSJ frequently runs promotions that can lower the cost of a subscription. A 60% discount is available on six-month gift subscriptions from the Wall Street Journal.[2] These promotions may include discounted rates or extended free trial periods.

  • Bundle packages: Consider bundling your WSJ subscription with other services or publications. Some providers offer package deals that combine multiple subscriptions at a reduced price.

  • Student and educator discounts: If you're an eligible student or educator, you may qualify for discounted rates through specific programs offered by the WSJ.

  • Corporate subscriptions: Some companies provide employees access to the Wall Street Journal as part of their benefits package. Check if your employer offers this perk.

By exploring these alternative avenues, seniors can still find ways to enjoy the valuable content provided by the Wall Street Journal while potentially saving some money in the process.

Fast Facts

There is a 40% discount on WSJ print subscriptions.[2]

Potential eligibility requirements

While the Wall Street Journal offers no specific senior discounts, it is worth noting that certain eligibility requirements may apply when availing of promotional offers or bundle packages. These requirements can vary depending on the specific promotion or bundle being offered.

For example:

  • Promotional offers may only be available to new subscribers or those without an active subscription within a certain period.

  • Bundle packages may require the purchase of additional subscriptions or services to qualify for the reduced price.

It's important to carefully read the terms and conditions of any promotion or bundle package to understand if you meet the eligibility requirements. This will ensure you can take advantage of any available discounts or deals.

Common misconceptions about WSJ senior discounts

There are some common misconceptions surrounding senior discounts for the Wall Street Journal. It's essential to address these misconceptions to avoid any confusion:

  1. All companies offer senior discounts: While many businesses provide special discounts for seniors, it is not a universal practice. Each company has its policies regarding age-based discounts, and it's crucial to research individual offerings.

  2. Senior discounts are always the best deal: While they help save money, they may not always be the most cost-effective option. It's important to compare different promotions, bundle packages, and other available offers to find the best deal that suits your needs and budget.

  3. Lack of senior discount means no savings: Just because there isn't a specific senior discount doesn't mean there aren't other ways to save on a Wall Street Journal subscription.

How to Find and Choose the Best Discount Option

To select the best WSJ discount, seniors should start by checking the official website for regional senior discounts, comparing offers on third-party sites, and evaluating specific promotions for seniors.[3] Reading reviews and considering additional perks will guide seniors in making an informed choice that fits their budget and preferences.

Fast Facts

WSJ offers a 60% discount on six-month gift subscriptions.[2]

Wall Street Journal print subscription for seniors

The Wall Street Journal (WSJ) offers a range of subscription options for individuals who prefer to receive their news in a traditional print format. Seniors, in particular, may find the WSJ print subscription an excellent choice for staying informed about current events and financial news. With its reputation as a leading publication in business journalism, the WSJ provides comprehensive coverage of global markets, politics, technology, and more.

Benefits and advantages of choosing a print subscription as a senior citizen

Opting for a print subscription to the Wall Street Journal can offer several benefits tailored to senior citizens. Here are some advantages worth considering:

  1. Ease of reading: Many seniors appreciate the tangible experience of holding a newspaper and flipping through its pages at their leisure. The WSJ's print edition allows for comfortable reading without straining eyes or relying on digital devices.

  2. Reliable delivery: With a print subscription, seniors can rely on regular delivery of their newspapers right to their doorstep. This eliminates concerns about internet connectivity or device malfunctions that might hinder access to online news sources.

  3. Offline accessibility: Print subscriptions allow seniors to enjoy uninterrupted access to news even when they don't have access to the internet or during power outages. They can read articles anytime and anywhere without being dependent on electronic devices.

  4. Reduced screen time: In an age where screens dominate our lives, opting for a print edition allows seniors to take a break from excessive screen time while still staying well-informed.

Pricing details and cost-saving opportunities related to print subscriptions

While pricing may vary depending on location and specific subscriptions, the Wall Street Journal often offers discounts for senior citizens interested in subscribing to its print edition. These discounts provide an attractive incentive for seniors looking to stay updated on financial news without breaking the bank. Here are a few key points to consider:

  1. Senior discounts: The Wall Street Journal frequently offers special discounts exclusively for senior citizens, making their print subscriptions more affordable and accessible.

  2. Bundle packages: Seniors may also have the option to bundle their print subscription with other WSJ services, such as digital access or weekend editions, at discounted rates.

  3. Promotional offers: Watch for promotional offers and limited-time deals the WSJ periodically introduces. These promotions can provide additional cost savings for seniors interested in subscribing to the print edition.

  4. Subscription length: Subscribing longer can reduce rates per issue, saving seniors money.

How to subscribe to a WSJ print edition as a senior

Subscribing to the Wall Street Journal's print edition as a senior citizen is straightforward. Here's how you can get started:

  1. Visit the Wall Street Journal website or call their customer service number dedicated to subscriptions.

  2. Browse the available subscription options and select the one that best suits your preferences.

  3. Look out for any specific senior discount codes or promotions mentioned during the subscription process.

  4. Provide your personal information and delivery address when prompted.

Additional Tips for Saving Money at Wall Street Journal Subscription

Securing an affordable Wall Street Journal (WSJ) subscription is crucial for seniors eager to stay updated on business and global news. Here's a concise guide to obtaining the best pricing:

  1. Explore Online Deals: Check online for exclusive WSJ discounts and promotional codes. Limited-time offers and senior-specific promotions can significantly reduce costs.

  2. Consider Third-Party Providers: Look beyond the WSJ website to third-party providers who might offer special deals or lower rates for seniors.

  3. Sign Up for Email Newsletters: Register for newsletters from coupon sites or deal aggregators. They frequently highlight special WSJ offers for seniors.

  4. Take Advantage of Trial Periods: Utilize WSJ trial periods for low-cost access before fully committing to a subscription.

  5. Negotiate with Customer Service: Contact WSJ customer service to inquire about unpublished senior discounts or negotiate based on your needs.

  6. Stay Updated with Seasonal Promotions: Watch for seasonal deals like Black Friday, where WSJ might offer substantial subscription discounts.

  7. Consider Digital Subscriptions: Digital-only subscriptions are often cheaper and include additional features like exclusive online content.

  8. Look for Bundled Packages: Search for bundles, including WSJ subscriptions and other publications or services at discounted rates.

  9. Be Flexible with Subscription Length: Opting for longer-term plans can lead to greater savings over time than monthly subscriptions.

  10. Check for Senior-Specific Discounts: Always ask about discounts specifically for seniors with WSJ or third-party subscription providers.

By following these strategies, seniors can enjoy WSJ's rich content at a more manageable cost.

Fast Facts

Choosing longer-term subscription plans can result in more significant savings in the long run than opting for monthly subscriptions.

 Alternatives to Wall Street Journal for Senior Discounts

While the Wall Street Journal (WSJ) offers senior discounts, many companies across various sectors also provide discounts for seniors, aiding in retail, travel, and entertainment savings.

Major Retailers:

  • Target: Hosts a senior discount day for savings on select items.

  • Kohl's: Offers 15% off every Wednesday for customers 60 and older.

  • Walgreens: Has a Seniors Day with 20% savings on eligible products.

Travel Agencies:

  • AARP Travel Center: Discounts on hotels, flights, and more for members aged 50+.

  • Amtrak: Reduced fares for passengers 65+ on most routes.

  • National Parks Senior Pass: Lifetime access at a reduced rate for U.S. citizens or residents 62+.[4]

Entertainment Venues:

  • Movie Theaters: Often have reduced ticket prices for seniors.

  • Museums and Art Galleries: Frequently offer discounted admission for seniors.

  • Theme Parks: Some provide special rates or discounts for seniors.

By utilizing these discounts, seniors can enjoy more affordable services and experiences.

WSJ Subscription Costs and Discounts

The Wall Street Journal (WSJ) offers diverse subscription options, each with unique features and costs, and various discounts and promotions.

Detailed Breakdown of Various Pricing Plans Offered by The Wall Street Journal

  • Print Subscriptions: Ideal for those who prefer a physical newspaper, offering a traditional reading experience.

  • Digital Subscriptions: Catered to digital news consumers, providing access through the WSJ website and mobile app.

  • Print + Digital Subscriptions: Combines print and digital access benefits for a comprehensive experience.

Explaining the Different Subscription Tiers and Their Associated Costs

  • Classic: Unlimited digital access excluding ePaper, priced at $19.50/month for new subscribers.

  • Digital: Includes Classic benefits plus ePaper access, at $29.99/month for new subscribers.

  • Print: Offers print delivery in addition to Digital benefits; costs vary by location and delivery frequency.

  • Print + Digital: Merges print and digital perks, providing full digital access with physical newspaper delivery.

Highlighting Any Available Discounts or Promotions for Each Plan

  • Introductory Offers: WSJ frequently has special rates for new subscribers, significantly reducing initial costs.

  • Student Subscriptions: Special student rates for budget-conscious learners.

  • Corporate Subscriptions: Check with employers for possible corporate subscription benefits.

By understanding these options and potential discounts, readers can select the WSJ subscription that best fits their needs and budget.

Fast Facts

Some discounts may require age verification to ensure eligibility for senior discounts.

Step-by-step Guide on How Seniors Can Take Advantage of WSJ Discounts

To avail of the savings offered by Wall Street Journal (WSJ) discounts for seniors, follow these simple steps:

  1. Visit the WSJ website: Start by visiting the official website of the Wall Street Journal. You can do this by typing "Wall Street Journal" in your preferred search engine and clicking on the official website link.

  2. Choose a subscription plan: Once on the WSJ website, navigate to the subscription section. Here, you will find different subscription plans available. Look at each plan and select one that suits your preferences and budget.

  3. Look for senior discounts: While selecting a subscription plan, watch for any specific senior discounts or promotions mentioned. Some plans may have special offers exclusively for seniors, allowing you to save even more on your subscription.

  4. Apply the discount code: If a specific discount code is provided for seniors, note it down or copy it before proceeding with your subscription. During checkout, you will usually find a field where you can enter this discount code to apply the savings.

  5. Complete the payment process: After applying the discount code, enter your payment details and complete the payment process as instructed on the website. Make sure to review all information entered before finalizing your purchase.

Instructions on where and how to apply these discounts during the subscription process

When subscribing to WSJ and applying for senior discounts, remember that each website may have slight variations in its layout and design. However, most websites follow a similar structure when it comes to applying discounts during the subscription process:

  1. Select a plan: Choose a suitable subscription plan from the WSJ website.

  2. Proceed to checkout: Once you've selected your desired plan, click on the "Subscribe" or "Checkout" button to proceed to the next step.

  3. Enter personal details: Fill in the required information, such as your name, email address, and any other details requested by the website.

  4. Apply the discount code: Look for a field labeled "Promo Code," "Discount Code," or something similar during checkout. Enter the senior discount code you obtained earlier into this field.

  5. Verify and complete payment: Double-check that the discount has been applied correctly before entering your payment information. Once satisfied, enter your payment details and follow any additional instructions to complete your purchase.

Mentioning any specific requirements or codes needed to access the savings

To access WSJ discounts for seniors, it is essential to be aware of any specific requirements or codes needed:

  1. Age verification: Some discounts may require age verification to ensure eligibility for senior discounts. Be prepared to provide proof of age if requested during the subscription process.

  2. Discount codes: As mentioned earlier, certain discounts may have unique associated codes. Note down or copy these codes accurately before applying them during checkout.


The Wall Street Journal doesn't offer a specific senior discount for subscriptions, but seniors can still find savings through various offers and promotions. Opting for digital subscriptions often costs less. Even without a senior-specific discount, The Wall Street Journal's esteemed journalism and financial insights remain accessible and valuable for readers seeking quality news coverage and in-depth analysis.

To know more about the best senior discounts for leisure, read more about your options from our blogs at Senior Strong.

William Rivers is an editor with a master’s degree in Human Services Counseling at Maine State University. He has more than 20 years of experience working in the senior healthcare industry.
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